It is no big surprise that Facebook is the unrivaled king of social media advertising. In terms of features, insights and targeting it is top of the list for sure, making it the ideal platform to advertise your brand’s products and services.
But all this wonderfulness comes with a price. For the average entrepreneur, the challenges that come with designing ads that stand out amid the cacophony of content littering their target audiences’ news feed requires nearly overwhelming effort. If you are one of these struggling entrepreneurs, let us ease your troubles mind with a few simple hacks that make it easy to create ads that stand out, excite viewers and leave them longing to click that “Buy Now” button. Recently an article was featured in Forbes Magazine advocating for distancing yourself from social media in the new year. Are you on board? We think finding a happy medium might be the way to go. As an experiment, I quit the internet in September. I started with Twitter, I moved on to Facebook and ended by shuttering my blog. I didn’t stop freelancing or responding to emails, but I dropped social media and my participation in it like a hot potato and I haven’t looked back. I held a client meeting at Dunkin’ Donuts. If I wanted to see adorable pictures of my nieces, I had to email my sister to request them. I had more room in my schedule for the gym. The less time I’ve spent working on my online brand, the more offline opportunities have come my way. Here are three reasons you too should disentangle yourself from the social web in 2013: Read more on Forbes.com |