 Friends, family, colleagues and co-workers ask me that question (or some variation of it) at least once a week. Unfortunately there is no magic trick, or simple formula to follow. Increasing your organic search engine rankings is not something you can do overnight and in today’s instant gratification world, this can be hard for people to comprehend. Compounding their frustration are the hundreds (if not thousands) of companies out there trying to “mask” their practices of plug-and-play AdWords and other PPC campaigns as organic search engine optimization.
Increasing your rankings on the organic side of the search engine results requires planning, creativity and above all patience. Three to six months may seem like an eternity to the MTV generation, but in search engine terms, it’s a blink of an eye. I do not know how many times I have been approached by someone who makes a change to their website and than is frustrated when they don’t jump up in the rankings the next day. Changes, especially subtle ones on in-frequently crawled sites can take many weeks to start showing up in the search engines. So what can you do to help increase you organic search engine rankings? There are quite a few things that impact your organic search rankings, including, but not limited to; content, navigation, back links, organization and quality. Let’s look at some of these things in a little more detail.
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Recently an article was featured in Forbes Magazine advocating for distancing yourself from social media in the new year. Are you on board? We think finding a happy medium might be the way to go. As an experiment, I quit the internet in September. I started with Twitter, I moved on to Facebook and ended by shuttering my blog. I didn’t stop freelancing or responding to emails, but I dropped social media and my participation in it like a hot potato and I haven’t looked back. I held a client meeting at Dunkin’ Donuts. If I wanted to see adorable pictures of my nieces, I had to email my sister to request them. I had more room in my schedule for the gym. The less time I’ve spent working on my online brand, the more offline opportunities have come my way. Here are three reasons you too should disentangle yourself from the social web in 2013: Read more on Forbes.com Innovation distinguishes between a leader and a follower - Steve Jobs Ignite is always working to improve our technology and improve our clients impact in the market place. With our recent server and website upgrades we have added additional elements to our standard website packages. Here are a few of the ones we are most excited about. Contact us today for more information. HD Video
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